What Are the Hottest Pet Industry Trends for 2021? Our Dog Daycare Business Insiders Have the Scoop!
We’re a little more than halfway through 2021, and trends in the pet industry are continuing to quickly evolve. In this quick guide, we’ll break down a few different hot trends in the pet industry that you should keep an eye out for. These trends are going to make waves in the pet industry for the rest of the year!
Triple-Threat Doggie Daycare Services
If you’re interested in owning a pet franchise, now might just be the time to start the process. As the pandemic winds down, many people who adopted furry friends during quarantine are looking for daycare options when they return to work. There is going to be a lot of pressure on doggie daycare Franchise Owners to take their unique businesses to the next level. One way to get ahead of the competition is to offer a triple-threat business.
And we’re not talking about offering a ton of not-so-useful add-ons to your customers. Rather, consider launching a Hounds Town USA franchise that offers three distinct services that all pet owners need at some point throughout the year– doggie daycare services, dog grooming, and overnight boarding services.
Subscription Services
Pet subscription services are becoming quite popular. These services aren’t just beneficial for your pet, but they are also quite fun. Typically, a pet subscription service will offer a number of plans per month, such as one package per week, two per week, etc. These packages will contain random (though customizable) products for your furry friend to try. Food and treat pet subscription services are quite popular, but pet accessories are also becoming quite popular for subscription services as well. With so many different pet products out there, pet owners often have trouble deciding what to purchase. A subscription box provides an opportunity to try new things and find the perfect product for their unique use case. Also, many pet owners enjoy a simple and entertaining shopping experience online, and offering a subscription box could be a great way to pull in new customers.
Organic and Natural Products
The need for organic and natural food products is nothing new in the pet world. However, even though the options available for such products have grown substantially, there is even more of a demand for natural and organic products outside of typical kibble and canned food. Pet owners are opting for alternative whole meal subscriptions, organic food supplements, natural medications, organic bedding and litter, and even all-natural toys.
Innovative Technology
The tech world is growing and changing steadily each day. Pet technology, in particular, has also grown in the last few years. Pet owners use a number of apps for a variety of pet-related needs, from finding daycare services to veterinarians to groomers to pet-sitters. Many travel applications have also begun including pet options for those who want to travel with their furry friends. Online and mobile-friendly services are becoming the standard in the pet industry. Just as well, video and audio technology are becoming especially popular for those who are returning to the office but want to ensure their pets are doing well alone at home. Wearable technology has similarly boomed in the last year with camera collars and Bluetooth smart leashes designed to monitor the health and location of your pets.
CBD Products
CBD products for dogs and cats exploded in the last few years, and there’s no sign of them stopping anytime soon. CBD or cannabidiol is an active ingredient that is extracted from hemp plants and processed for a variety of medicinal uses, all without the “woozy” effects of THC. CBD can be used by people and animals alike, and research shows that dogs and cats can benefit from the cannabinoid’s positive effects such as pain management, seizure control, and anti-inflammatory properties. There are tons of CBD pet products out on the market right now, from oils to supplements to treats to topical treatments.
Pet Insurance
Vet bills are no joke. With the sharp increase in pet ownership in 2020, many pet owners are now looking into options to ensure they can provide the right care for their pets. Pet health insurance has boomed in the last year and is expected to grow. Many insurance companies and veterinarian businesses offer pet health insurance to cover things like emergency surgeries, medication, and preventative care. Pets are living longer than ever and veterinary technology is becoming more advanced and thus, more costly. It certainly makes sense why so many pet owners are looking into pet insurance and wellness packages.
Mobile Grooming
For those with pets that hate traveling, the trend of mobile grooming might seem like an attractive one to look into. Mobile pet groomers bring their grooming services right to your home. Not only is this incredibly convenient, but it can also reduce the amount of stress that traveling to grooming facilities can put on a particular nervous animal. Mobile grooming is also quite beneficial for senior and disabled pet owners and provides a safer, attractive alternative for those who are still wary about traveling during the pandemic.
The Bottom Line
The pet industry shows no signs of slowing down in 2021 and beyond! Thanks to the recent puppy adoption boom that cleared out shelters and pet rescues during the 2020 pandemic shutdowns, we’re anticipating even greater demand for pet services in the coming years than we’re already currently experiencing- and that’s saying something!
Ready to launch an exciting career in one of these trending pet services? Hounds Town USA is currently awarding franchises to investors across the country! Now’s your chance to be part of the booming pet care industry while still having the security of owning a business that was deemed “essential” throughout the COVID-19 shutdowns. Find out more about how to own a dog daycare business at our franchise website.